In today’s article we will talk about Ponti, a historic Italian company that recently celebrated 150 years of history. We will talk about the company’s flagship product, Modena balsamic vinegar. But also of the 5 inevitable Ponti products in supermarkets abroad, according to Bell Italia.
Italian food, appreciated all over the world for its goodness, authenticity and for its indissoluble bond with a unique land, rich in history and tradition, finds more and more space on the shelves of foreign supermarkets. And, here at Bell Italia, we contribute every day to the spread of ‘made in Italy’ excellence on every continent. Selecting the best products in the country, offering them at an advantageous price and with an efficient and rapid delivery service all over the world, has allowed us to conquer more and more customers abroad. Wholesalers, but also retailers, importers, restaurateurs turn daily to Bell Italia for their orders for Italian products.
Among the products that really shouldn’t be missing in your supermarket abroad are, in our opinion, Ponti vinegar and pickles (as well as oil preserves). The Piedmontese company, founded over 150 years ago, is today an international leader in the sector and has always operated with the aim of bringing to the tables all over the world products that combine the Italian tradition of good quality food with the search for innovative, particular flavors. In 2018 the company developed a total turnover of 120 million euros, with an export share of 25% of the total. Western Europe is confirmed as the best market for Ponti products, much appreciated there. However, other markets, in particular the USA and the Middle East, are considered very promising from a future perspective. For this reason the company has recently opened a new branch in the United States and aims to increase its exports through targeted marketing in foreign countries with greater potential.
Let’s see then what are the 5 inevitable Ponti products in supermarkets abroad. Be it in Europe or in any other continent, your customers will certainly appreciate the taste and the made-in-Italy quality of Ponti products. Here they are!
PGI Ponti Balsamic Vinegar of Modena is currently the only product of the Piedmontese company that is consumed more abroad than in Italy! In fact, the export share of the so-called nero di Modena (“Modena Black”) is 90% of the entire production. This means that only 10% of the entire production remains in Italy. This data allows us to understand how appreciated Ponti Balsamic Vinegar of Modena is worldwide. We are talking about a truly unique, highly valuable product. It is aged in oak barrels and is the result of a slow maturation of the concentrated must of selected grapes and of must cooked with wine vinegar. It is perfect for enhancing the flavor of red meats, roasts, fresh and medium-aged cheeses, but also raw or cooked vegetables and, why not, ice cream, strawberries or wild berries. And it will surely catch the attention of your customers in your store. Bell Italia offers the 500 ml – Ponti Balsamic Vinegar of Modena in promotion for the entire month, at an ideal price to increase sales and … margins!
Check out the promo here.
Bell Italia’s second proposal, among the 5 inevitable Ponti products in supermarkets abroad, is Classic Wine Vinegar. Wine vinegar is a natural product known since ancient times. It has a mainly food use, but it can also be used for home and surface hygiene. Greeks and Romans used to consume it as a thirst-quenching drink, lengthening it with water. Unlike PGI Balsamic Vinegar of Modena, Classic Wine Vinegar has a lower marked demand abroad (about 30% of total production), but Ponti is the undisputed leader in Italy with over 50% of market share. One more reason to present it on the shelves of a foreign supermarket, in the area dedicated to made in Italy. It is available in the practical one-liter PET package and Bell Italia offers it at a top price for the entire month.
Check out the promotion here.
The Ponti Giardiniera pickle is a mix of tasty vegetables cut into small pieces and preserved in wine vinegar, which keeps the fragrance intact and enriches its flavor. Carrots, turnips, cucumbers, cauliflowers, peppers, celery, spring onions can be used to offer an original and delicious aperitif, or to accompany other dishes. The company uses only fresh and carefully selected vegetables to offer the consumer «a much higher quality, because all the characteristics of flavor, texture, crunchiness and aromas of fresh vegetables are transferred to the jar», underlines the CEO Giacomo Ponti. We offer our customers from all over the world the Ponti Giardiniera in 800 g format.
Check out the promotion here.
The Peperlizia line was born from an ancient family recipe, created «to preserve vegetables at home, neither in oil nor in vinegar, but with a particular sweet and sour recipe that made them very digestible and crunchy, it was much lighter than the classic oil preserve and didn’t have that typical vinegary taste pickles normally have». Launched around the mid-80s, Ponti Peperlizia is today a premium line that includes a vast assortment of ready-made side dishes that can also be enjoyed hot. We offer you, among the 5 Ponti products not to be missed on the shelf of a supermarket abroad, the Peperlizia Ponti Spring Onions. These are light and delicate sweet and sour “borettane” onions, ideal as a side dish for meat or fish main courses. Let your customers try them out by offering small tastings in your stores: they’ll love them. And take advantage of Bell Italia’s super promotions.
Here is the promotion on Ponti Peperlizia Spring Onions. Click here.
The last Ponti product we offer are Pepper and Lemon artichokes from the Ponti Oil-Free range. It is a new line of vegetables presented in a sauce that, without using oils or fats, enhances their characteristics, flavor and fragrance. A tasty recipe that allows you to appreciate the best freshly processed vegetables with lightness and balance. Ponti Oil-Free Rustic Artichokes are offered in a lemon and pepper sauce that enhances their flavor, making sure your palate will enjoy a pleasant and light taste. They are ideal as an aperitif, appetizer or as a side dish. We offer them to our customers all over the world in promotion in the practical 300 g format.
Discover special offer here.
Bell Italia is the showcase on the best of made in Italy food and non-food products for wholesalers, retailers and importers from every corner of the globe. Thanks to our commitment, dozens of trucks and containers leave the Barletta warehouse every week for the most disparate destinations in the world, to fill the shelves of supermarkets, wholesale warehouses, small and large shops, all linked by a common element: the love for made in Italy.
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